Everyone knows that there is no doubt that mobile apps are a very promising means for brands to build awareness & increase user/customer engagement in the business. The estimates say that the world will have 3.8 billion smartphones by 2021, & businesses see it as an opportunity to grow and promote themselves among the target customers. This leads to the need for mobile applications. Mobile app development is the process of creating software applications that run on mobiles, and a typical mobile application utilizes a network connection to work with remote computing resources.
Apptread, a pioneer in mobile app development understands that developing a successful mobile app that clearly reflects your business idea to your targeted audiences is not an overnight task. It requires a great deal of effort & time to build an android or iOS application. People usually believe that it is the right set of technologies & renowned mobile app development partners are the key to success for mobile app development.
Our dedicated team of mobile app development understands the usefulness of an application for the brands. They identify how an app may serve its purpose and help the business to meet its marketing objectives. To understand the mobile app development cycle in details, below mentioned are the 10 major phases of the mobile app development process that we follow:
Before getting our hands dirty in the development phases, we try to nudge every nook and corner of our client’s mind to understand why they want an app? What’s the purpose they are trying to fulfill? In addition to this, we try to understand the target users and how the app is going to increase the help our clients get maximum traction & business from their user base.
2. Setting clear objectives:
This phase is associated with Mobile app planning, taking the research into consideration i.e, on what role an app is going to play in your business.
We consider what problems the required app is going to solve in our client’s business, what kind of feature the app needs. Keeping all the stakes in mind while structuring the objectives, helps in leaning the benefits & budget of the app. This phase is very crucial & has helped our team in building long term partnerships with our clients.
In this phase of the mobile app development process, we work on how the app is going to look like & what features will our team need to embed. This phase requires a whole lot of brainstorming on how to fix their innovation with the requirement of the client, leading to the creation of a roadmap that gives the stakeholders a clarity on how the application will look like after completion of the project.
4. Backend structures:
At this stage, we have an idea to support your app. This phase includes backend strategies on APIs, servers, data integration, and various other tools that support the backend structure of the mobile application. While working on these requirements, our team tackles the situations where some alterations are needed in the wireframes or the storyboard due to the technical limitations in the backend development process. Our team believes that ‘flexibility is the key’ & proactively creates innovative solutions to solve the technical glitches.
5. Finalizing the wireframe & Prototype building:
Prototyping is an essential step in the app development process because it gives you an opportunity to really evaluate wireframe design concepts, gathers UI/UX feedback, and identify dead links and flaws in the process and usability of your mobile app. In this phase, it’s important to finalize the application’s design concept & create a well-tested prototype that will act as a mirror in your app development process.
6. App Development:
Once the prototype is complete, our team readily moves into the programming and coding phase. Before starting the app development phase, we sign the non-disclosure agreement to safeguard our client’s interest and establish a timeline for deliverables according to their requirements.
At this stage, our design team creates the app “skins,” or the actual screens used in the mobile app. These high-res renderings of the wireframes represent the interface that the users will actually use to interact with your app, hence, we make sure that the designs incorporate all the ideas and feedback that were discussed and collected during the prototype & its testing phase.
This is a most exciting phase of the whole app development lifecycle—we finally have a complete app concept with the desired graphics and perfectly placed text. And to provide our clients with the perfect app for their business, we partner with our parent company – ImpactQA, one of the leading software testing company in the world. Their testing experts rigorously test the app in a variety of real-world scenarios to curb the technical glitches that may come after the app gets in hands of users.
When our testing team is 100% confident about the app is functioning perfectly in all scenarios and the client is happy with the look & feel and usability of the interface of the mobile application, we start preparing for the launch of the app.
8. Preparing for Launch:
The final phase of the mobile app development process is preparing the application for the launch. Here, we involve our client’s stakeholder team’s i.e. tech, marketing & leadership to understand their requirements & take necessary measures in creating the awareness about the app. As we go through the app promotion checklist, include app analytics to help our clients optimize the app and increase its appeal to the targeted users.
9. Launching the app:
Once the launch planning is complete, the app is ready to face the market. Keeping all the stakeholders in the loop, a date is selected to launch the mobile application in all the desired platforms. Launching the app is generally not the final step as the users’ feedback and insights keep on adding to the better functioning of the app.
10. Support & Maintenance:
Once the app is launched, maintenance & support functions stay crucial factors in the success of our client’s app. Our Maintenance team keeps on adding new functionalities and features to your app over time & on the other hand, the support team answers the queries of the users using your mobile application.
In other words, taking a mobile app development project is a long time commitment & we make sure in keeping our promises & progress of our clients.